FITNESS PLANS FOR WOMEN OVER 40
Ready to Lose the weight, conquer your hormones, feel Strong, confident and like YOU again?Join thousands of women over 40 who have transformed their bodies, shed the fat, built muscle and regained energy with HItch Fit’s proven Plan, expert COACHING and personal support! Start your journey today.

Break Free from Fatigue and Frustration – Transform your body after 40
You’ve tried diets, cardio, and quick fixes, but the belly fat won’t budge, the fatigue won’t lift, and you’re left feeling stuck—like your body’s working against you. That’s because after 40, hormonal shifts, toxic stress, and emotional weight change the game.
Strong & Fit Over 40 is different.
As a trauma-informed fitness coach with 20 years of experience, Coach Diana has helped thousands of women just like you break through these barriers. Her personalized plan uses strength training and hormone-friendly nutrition to melt stubborn fat, rebuild your energy, and restore your confidence—while her empathetic and intentional support, including unlimited email access, ensures you feel truly seen and guided every step of the way. You’ll also learn stress-regulation techniques to let go of what’s holding you back—so you can finally feel energized and unstoppable, ready to thrive in midlife and beyond.
Fit over 40 Success Stories
The proof of Hitch Fit methods are seen in the results of real life Hitch Fit transformations!
Real Women – Real Stories – Real Results!
You can be next! Start your Strong & Fit Over 40 Program today.
Lose 50 Pounds in your 40’s!
Vickie Sheds Close to 50 lbs at 60 Years Old
“I like the new version of myself much better than the old version. I like feeling healthy and strong both physically and mentally. My transformation has made me realize that the dreams I had in my 20s, dreams that I thought had died, are still alive and waiting.”
Lose Belly Fat After Age 50
“Besides the weight (40 pounds), inches, and muscle strength, I have also gotten off my blood pressure medicine! I took up running again (I hadn’t run for about 13 years) and riding my bike and have made many friends in these circles. This was an added benefit I had not even thought about! I feel better now than I did in my 20s! I have more energy, stronger muscles, more friends, and, most of all, my self-confidence is up. Thank you Diana!”
Weight Loss Over 50 and During Perimenopause!
“I had been fan of Diana’s for years and frequently read the Hitch Fit transformation stories. I failed to act because I bought into the menopausal weight gain myth. After hearing a TedX speech that shifted my thoughts, I was now committed to becoming one of their transformation stories! I lost 35 pounds, built muscle, and proved my doctor wrong, who told me that there was nothing I could do about perimenopause and that I just had to accept it as normal. That was not truth. And I got to prove it with Diana’s help.”
Strong & Fit over 40 is the Online Personal Training Plan that gets YOU.
Feel Confident, Energized and Supported – every step of the way.
Feel Empowered, Nourished and Supported – Every Step off the Way
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With Strong & Fit Over 40 customized online personal training plan you will break the cycle of frustration and go from feeling stuck and exhausted to liberated, radiant, and whole. Coach Diana, a trauma-informed fitness expert with 20 years of experience, guides you through a personalized journey that transforms your body and mind. Here’s how you’ll feel every step of the way:
- Empowered and Strong: Rebuild muscle and reclaim your body with workouts tailored to your fitness level—whether beginner or advanced, at home or in the gym—break free from the struggle of living in a body that won’t cooperate.
- Nourished and Satisfied: Melt stubborn fat and build strength and lean muscle with a flexible, hormone-friendly nutrition plan that leaves you feeling satisfied and in control without deprivation. Your plan will be customized directly by Diana, and can be tailored around allergies, and likes/dislikes.
- Lighter and Whole: Release toxic stress and emotional weight with stress-regulation and self-care practices and story engagement, navigating menopausal transitions with ease and feeling truly integrated—body, mind, and spirit. As a trauma-informed coach, Diana can gently guide you to discover the root causes of setbacks, and the looping patterns that have kept you stuck and held you back from stepping into your fitness goals for life.
- Seen and Supported: Feel deeply understood with Diana’s empathetic, intentional support—including unlimited email access—every step of your 12- or 16-week customized journey. Your plan will be created directly by Diana, and you will communicate through her personal email.
- Confident and Thriving: Build a strong, healthy mindset to optimize hormones, improve sleep, and live your best life—feeling radiant and whole in midlife and beyond.
- Customized and Yours Forever: The customized online plan option will be created completely for you, doesn’t require an App to download, and the content will be yours to keep forever.
And now there is another powerful and affordable option for women 40+, who DO prefer an App, and would prefer being a part of a supportive community throughout this journey!
You can now join Diana’s SoulSTRONG Faith and Fitness App for a supportive group experience. Walk the same journey alongside other women over 40, with Diana as your coach and guide—complete with home/gym workouts, nourishing recipes and meal plans, mindset coaching, community support, and faith-based encouragement. Monthly or annual membership for ongoing access and sisterhood. Visit www.soulstrongfit.com to join and get instant access.
Pick the path that feels right for you—both deliver real transformation, strength, and confidence! Get started today.
12 or 16 Week Strong & Fit Over 40 Customized plan made directly by Coach Diana This is your personalized, one-on-one journey—no app necessary. Diana creates tailored workouts and nutrition plans specifically for your body, goals, fitness level, and life stage. Communicate directly through personal email for unlimited support, adjustments, questions, and encouragement every step of the way. Perfect if you want individualized attention to break through plateaus, navigate midlife changes, and see real transformation fast.
SoulSTRONG Faith & Fitness App Ongoing membership for women 40+ Your all-in-one home for consistent, supportive fitness and wellness. Access a full library of workouts scalable from beginner to advanced (home or gym), coaching courses, hormone-friendly nutrition recipes, meal plans, mindset tools, vibrant community connection, and faith-based encouragement. Monthly or annual options for flexible, on-demand access anytime. Visit www.soulstrongfit.com to join.
Both options are built for women over 40 to help you feel strong, nourished, confident, and truly supported.
Choose the path that matches your needs—intensive personalized coaching or empowering year-round community and tools (or you can combine both!). Get started today!

MEET YOUR COACH
Hitch Fit CEO Best Online Personal Trainer for Women over 40
Diana Chaloux – LaCerte
Best Online Personal Trainer for Women over 40
Diana Chaloux – LaCerte
Hi friend! I’m Coach Diana, and I can’t wait to take this transformation journey with you.
I know how it feels to look in the mirror and not recognize the woman staring back. I’ve been there. Over 20 years ago, I lost 50 pounds and transformed my life, and now, as a woman in my late 40s, I understand the challenges you’re facing after 40.
I work with women just like you, in their 40’s, 50’s and 60’s and I thrive on seeing the changes that happen, not just on the outside, but the inside too. Women who didn’t believe in themselves, becoming the healthiest and strongest they have EVER been. I never tire of being a part of that journey.
I’m Coach Diana, the co-CEO of Hitch Fit, and founder of SoulSTRONG (my new App!) and with over 20 years of experience, I’ve helped thousands of women just like you break free from frustration and feel liberated, radiant, and whole.
As a trauma-informed and menopause-certified coach, I’ll create a fully personalized plan to help you melt stubborn fat, rebuild your energy, and navigate hormonal changes—without starvation or obsession.
More than that, I’ll guide you through the emotional weight and toxic stress that might be holding you back, teaching you self-regulation tools to move toward the healthy, vibrant life you deserve.
With my unlimited email support, you’ll feel truly seen and supported every step of the way. I can’t wait to hear your story and help you transform.
I’m excited to share that I now offer my SoulSTRONG App as an alternative to customized coaching, the App is loaded with workouts for all levels, home or gym options, coaching coarses, live coaching calls, community with women going through the same season, recipes, meal plans and more. If you prefer a group experience to the customized approach, then join SoulSTRONG today for instant access.
Either approach, I can’t wait to help you transform. Let’s do this together!
If you have questions, you can contact me directly at [email protected] .

More inspiring women who have found success in their 40’s, 50’s and 60’s with Hitch Fit
“The entire experience was unbelievable. I had started many programs in the past but never completed any of them, and I had taken many ‘before’ pictures but this was my first ‘after’. I’ve always drawn inspiration from transformation stories and now hopefully I can inspire people with my own. I feel so proud of what I accomplished and I look forward to continuing this lifestyle!”
Transform with a plan and coach that sees and understands you.
You look in the mirror and barely recognize the woman staring back—maybe you’ve struggled with your weight for years, or maybe this is new after 40.
You’ve tried everything, but nothing works, and you’re starting to believe the lie that change isn’t possible—that your doctor was right when they said there’s nothing you can do. But here’s the truth: you can transform, and Strong & Fit Over 40 is here to prove it.
Unlike generic online programs that use automated software and leave you feeling lost, Coach Diana—a trauma-informed fitness expert with 20 years of experience—creates a fully personalized plan just for you. No cookie-cutter approaches, no farming you out to another coach—you’ll work directly with Diana, with unlimited email support, to ensure you feel seen, supported, and understood every step of the way.
You’ll learn to eat and exercise in a way that works for your body, navigating hormonal changes without starvation or obsession, and building sustainable habits that last. As you release toxic stress and emotional weight, you’ll feel liberated from the frustration that’s held you back, radiant with newfound energy, and whole in body and mind—waking up each morning loving the reflection you see. Ready to break the cycle and transform your life?
Join Strong & Fit Over 40 today.


Your personalized Fit over 40 Program includes:
With Strong & Fit Over 40, you’ll get a fully personalized plan—choose the 12 or 16-week program, or the transformative Inner Circle Full Year Program. Here’s what’s included to help you feel liberated, radiant, and whole:
12 or 16 Week Program Options:
Unlimited Email Support: Feel truly supported with direct access to me, Diana—no robots, just personalized guidance for your weekly updates, challenges, and obstacles. I’m here to encourage and coach you every step of the way.
Trauma-Informed Coaching: As a certified Trauma and Resilience Life Coach with over 20 years of experience, I’ll help you recognize and move through past trauma, toxic stress, or adversity, using strategies to shift toward goal-seeking behaviors that empower you.
Menopause-Informed Guidance: As a certified Menopause coach, I’ll guide you through this transition with mindsets and habits that make it easier, helping you feel balanced and in control.
Customized Nutrition Plan: I’ll create a balanced plan just for you, teaching you what, when, and how much to eat—with variety, flexibility, and all three macronutrients—so you can shed fat, build muscle, and feel nourished, never hungry.
Custom Strength Training Routines: Whether you’re a beginner or advanced, I’ll design workouts for home or the gym that fit your schedule and fitness level (minimal equipment like dumbbells and a resistance band is all you need for home!). Beginners train 3 days a week; intermediate/advanced may train 4-6 days.
Video Demonstrations: Learn proper form with video demos for each exercise, ensuring you get the most benefit without mistakes.
Healthy Mindset Development: Uncover limiting beliefs and shift your mindset to feel confident and capable of lasting change.
Cardio Guidance: Discover the right type and amount of cardio for your body type and goals, making fat loss feel achievable.
Strong & Fit over 40 Guidebook: A Guidebook you can save to your phone loaded for tips on menopause, toxic stress, self-regulation practices and more.
Supplementation Guidance (Optional): Get personalized advice on supplements to support your journey, if you choose to use them.
Hitch Fit Book Download: 130+ pages of inspiration to keep you motivated.
Tips for Eating Out, On the Go, or Traveling: Stay on track no matter where life takes you.
Mobile-Friendly Access: Download your program documents to your phone for easy access anytime. Guidebook can be saved to your phone.
Diana’s SoulSTRONG Faith & Fitness App (Alternative Option – Or Combine with Customized Plan)
Your year-round home for women 40+ – strength, healing, faith & sisterhood
Workouts – Guided video workouts (beginner to advanced), home or gym, scalable programs like Soul Starter & Soul Builder – build muscle, boost energy, support bone density
Video Courses & Mindset Tools – Menopause-certified coaching, S5 Framework (Science, Strength, Story, Scripture, Sisterhood), trauma-informed tools to heal patterns & build resilience
Nutrition – Hormone-smart recipes, customizable meal plans, simple & satisfying – no deprivation, conquer cravings & stubborn fat
Devotionals & Faith – Jesus – Centered Devotionals, Scripture and faith integration, heart-level healing & spiritual growth
Community & Connection – Vibrant sisterhood of women 40+, share wins, real talk on menopause (hot flashes, energy, mood, weight shifts), feel seen & supported
Menopause-Smart Focus – Tailored for perimenopause/menopause realities – strength training, hormone balance, stress tools, grace through changes
Feel liberated, radiant, confident & truly whole – body, mind & spirit.
Ready to start your journey? Choose the SoulSTRONG Faith & Fitness App by visiting www.soulstrongfit.com and selecting your monthly or annual membership today! You’ll gain instant access!
Choose the path that’s right for you: Customized Online Plan or Group Coaching App (or combine both!)
REGISTER HERE
Strong & Fit prOGRAM OPTIONS
12 Week Strong
& Fit over 40
16 Week Strong
& Fit over 40
12 WEEK PLAN
- 12 Week Customized Training Program
- Unlimited email support with Diana
- Customized Nutrition Plan based on your goals.
- Customized Workouts for Home or the Gym
- Self-Regulation & Stress Management Guidance
- Hormone Optimization for Menopause Guidance
- Healthy Habit & Mindset Building
- Strong & Fit Over 40 GUIDEBOOK
- Cardio & Supplementation Guidance
- Guidance on How to Sustain Progress & MORE
16 WEEK PLAN
- 16 Week Customized Training Program
- Unlimited email support with Diana
- Customized Nutrition based on your goals
- Customized Workouts for Home or the Gym
- Self-Regulation & Stress Management Guidance
- Hormone Optimization for Menopause Guidance
- Healthy Habit & Mindset Building
- Strong & Fit over 40 GUIDEBOOK
- Cardio & Supplementation Guidance
- Guidance on How to Sustain Progress & MORE


























































